Coupons & Vouchers
Coupons give discounts on a single product or a set of products by % or $. When offering a coupon, your product will have a small orange voucher badge, which can help increase visibility.
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Coupons give discounts on a single product or a set of products by % or $. When offering a coupon, your product will have a small orange voucher badge, which can help increase visibility.
Last updated
To be eligible for vouchers, you must be a Professional seller with at least a 3.5 Seller Rating. Products must meet the following criteria:
Must average at least a 2.5-star rating on Amazon for products with 1–4 reviews
Must average at least a 3-star rating on Amazon for products with 5+ reviews
Products with 0 reviews are eligible
Can be Seller-Fulfilled, Fulfilled by Amazon or Seller-Fulfilled Prime
Must be in new condition
Go to Advertising, and then select Coupons or Vouchers.
Click Create a new coupon/ voucher on the dashboard.
Using the menu on the left hand side, search for the products you want to add to the voucher and click Add to coupon/voucher. The products you added to your voucher will move to the right-hand side of the screen.
Set a budget for your coupon. For details, see How do coupon budgets work? Click Continue to next step.
Select a title, start date and end date for your coupon. You can also choose to target your coupon to a customer segment from this step. For details, see How does coupon targeting work? Click Continue to next step.
Review your coupon and click Submit coupon.
Choose between Percentage Off and Money Off discounts. Enter the discount you would like to offer. This value has to be a percentage for Percentage Off and a USD/GBP amount for Money Off discounts. The minimum and maximum discounts for coupons/vouchers are 5% and 80% respectively
